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African SME Starter Bundle — Integrity Charter + Cashflow Planner

Two practical tools for clarifying how your business is run and how the cash actually moves.

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Many African SMEs don’t struggle because founders lack effort or ideas.


They struggle because:

  • decisions aren’t fully visible,

  • money doesn’t arrive when expected,

  • and pressure exposes gaps that were never written down.


The African SME Starter Bundle brings together two tools designed for exactly that reality:

  • The African Integrity Charter (Full) — to make decision rules, money handling, and expectations visible.

  • The African SME Cashflow Planner + Guidebook — to make cash timing, FX exposure, and strain visible before they become crisis.


One helps you clarify how the business is run.

The other shows you whether the business can hold its own weight in cash terms.


They are designed to be used together, but they also stand on their own.



What You Receive

All delivered digitally for immediate use.

  • The African Integrity Charter (Full) — PDF

  • The African SME Cashflow Planner — Excel

  • The Cashflow Planner Guidebook — PDF



What This Bundle Is For

This bundle is used by:

  • founder-led SMEs moving beyond survival mode,

  • family businesses beginning to formalise operations,

  • businesses preparing for serious bank, DFI, or corporate conversations,

  • founders who feel the strain of growth but want to respond with structure, not panic.


It is especially helpful when:

  • cash stress is becoming predictable

  • internal friction is rising

  • the business is becoming “too big to run on memory”.



What This Bundle Is Not

This is not:

  • a corporate governance manual,

  • accounting software,

  • or a Western MBA model repackaged for Africa.


It is a set of practical working surfaces for:

  • decision-making,

  • integrity,

  • and cash visibility

...inside African operating conditions.



A Quiet Truth

Many founders fix cash first and leave governance for “later”.

Others build beautiful governance and ignore cash strain.

In practice, neither holds for long.


This bundle doesn’t solve everything. But it does help you to see more clearly where pressure will arrive — before it arrives.


Delivery

Instant digital download.

Starter Bundle (Integrity Charter & Cashflow Planner)

$60.00 Regular Price
$50.00Sale Price

    FITZROVIAN AFRICA

    a trading name of Fitzrovian Capital

    Tel: +44 (0) 7880 334 024

    86/90 Paul Street, London, EC2A 4NE, UK

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    © 2025 by Fitzrovian Capital Ltd t/a Fitzrovian Africa.

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